Client:
Rebranding :
Rebranding strategy & animation:
Illustrations:
Rebranding :
Rebranding strategy & animation:
Illustrations:
MintCloud
Weronika Dyląg
Justyna Gostkiewicz
Agnieszka Pakuła
Weronika Dyląg
Justyna Gostkiewicz
Agnieszka Pakuła
Rebranding Strategy
Preparing a comprehensive rebranding strategy for a startup - Mintcloud,
a loyalty application, consisting of:
- ︎ Determining the personality of the brand,
- brand aspects and the archetype.
- ︎ Establishing the vision and mission of the brand & business and marketing strategy.
- ︎ Communication strategy during the rebranding.
- ︎ Implementation of a unique image strategy, distinguishing the brand from competition.
I have also lead brand workshops
for the MintCloud team.