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Creative direction:
Art direction & KV:

Project description:

Persil (Henkel), Rossmann
Piotr Karpiński
Justyna Gostkiewicz
Agnieszka Pakuła
Justyna Gostkiewicz

For 5 editions (6th is now in progress) each year our agency led a CSR campagin. It’s main idea is a contest for schools to win money for field trip. To enter each team (of students) had to enter with a ecological project - in each edition we moved an important topic such as water conservation or bee extiction. Best project would win an award plus an realization of the project. I was an art director during the 4th edition, which was implemented in all Rossmanns in Poland (1200 shops) and on billboards all over the country. In the 4th edition we did a series of animations to encourage the kids to participate. 

© Justyna Gostkiewicz

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